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Bird launches navigation app to help riders stay in the right lane

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Bird launches navigation app to help riders stay in the right lane

Bird is rolling out a brand new standalone app known as Bird Maps in Paris and Tel Aviv that may present turn-by-turn navigation for riders who wish to use bike or micromobility lanes for his or her whole journey.

The app, which might be accessible on iOS and Android, was created utilizing navigation software program from Trailze, a Israeli startup that has mapped the city grid with micromobility in thoughts. Bird has not decided how lengthy it would pilot Bird Maps. The outcomes of the pilot will decide testing in different cities, spokesperson advised TechCrunch.

Bird Maps prioritizes bike lanes, large roads or paths with much less site visitors and provide visible and, extra importantly, audio instructions to riders. A Bird spokesperson mentioned the corporate expects that the audio characteristic would be the predominant technique folks use the app. Bird isn’t testing telephone mounts, which might be the one secure means for riders to view the navigation.

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“With tens of millions of individuals embracing shared electrical micromobility and cities in all places committing extra assets to the event of motorbike and micromobility lanes, we wished to make sure that riders may extra simply navigate and make the most of metropolis infrastructure,” mentioned Patrick Studener, head of Bird EMEA mentioned in an announcement. “By working with Trailze to pilot Bird Maps in Paris and Tel Aviv – two cities which have just lately dedicated to and developed extra bike lanes – we’re making it simpler for riders to really feel extra snug and secure as they transfer about their cities with out relying upon vehicles and hope to pave the way in which for elevated adoption and utilization of unpolluted transportation.”

Making it simpler and safer to make use of scooters will assist enhance ridership, and because of this, generate extra income. But it additionally builds goodwill with cities which have grown weary of scooter, bike share and ride-hailing corporations creating new issues and operating afoul of native rules. If Bird can present a secure various to using on sidewalks, the scooter firm may get a hotter welcome from cities.

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Bird and Trailze see extra alternative to seek out secure pathways for scooters and bikes within the wake of the COVID-19 pandemic and the associated lockdowns, which prompted greater than 300 cities to introduce plans to designate some 2,600 extra miles of gradual streets and momentary bike lanes.

Bird mentioned this maps app follows different initiatives it has launched that makes use of to know-how to enhance security corresponding to Helmet Safety and Warm up mode.

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