When it launched in April, Quibi carried the categorical mission assertion of providing quick kind movies designed to observe on-the-fly. The service’s slender focus rubbed a number of potential subscribers the flawed approach, with many requesting a extra conventional methodology for watching the service’s collection.
Quibi founder Jeffrey Katzenberg blames coronavirus for the streaming app’s challenges
Ultimately, Quibi’s launch was a disappointing one, with founder Jeffrey Katzenberg blaming the COVID-19 pandemic for the service’s rocky begin. It was a wierd assertion, given how different streaming companies have thrived amid lockdowns. In the identical interview, the exec additionally alluded to the addition of assist for streaming to TV.
The transfer adopted an earlier suggestion that the function was already on the roadmap, although the pandemic and Quibi’s disappointing efficiency might have accelerated the launch of a function, which actually must have been current since day one. Quibi has simply delivered on that promise, by including assist for Apple’s AirPlay. That means iOS customers can now stream Quibi’s frustratingly quick content material on to their AirPlay-enabled units.
Sure we designed Quibi for on-the-go, however today visiting the household room is sort of a day journey… so AirPlay assist is reside for iOS in Quibi 1.3. Working onerous on Chromecast too which will likely be out there in June.
— Tom Conrad (@tconrad) May 26, 2020
Chief Product Officer Tom Conrad famous the change on Twitter, “Sure we designed Quibi for on-the-go, however today visiting the household room is sort of a day journey… so AirPlay assist is reside for iOS in Quibi 1.3.” What’s extra, assist for Chromecast streaming will arrive subsequent month, in line with the manager.
Interesting that the information comes the day HBO is launching its eagerly anticipated Max service, the newest powerhouse in an already crowded streaming market. But it’s actually good to see the corporate persevering with to evolve after what’s been largely thought to be a disappointing launch. Now would possibly we suggest doing one thing about present size?