Vice lays off 155, as COVID-19 continues to slam media revenue

Vice lays off 155, as COVID-19 continues to slam media revenue

In a memo titled “The Course Ahead,” Vice Media Group CEO Nancy Dubuc introduced a big spherical of layoffs to workers. The quantity contains 155 staff — 55 of whom will lose their jobs right now. The remaining 100, in the meantime, can be let go within the coming weeks. The determine includes round 5% of the corporate’s general headcount.

Dubuc cites “robust selections” within the memo, noting that the corporate has “executed completely all the things we may to guard these positions for so long as attainable, and your time and contributions will ceaselessly be a part of who we’re and who we are going to turn out to be.”

Vice’s Union confirmed the determine, noting that the 55 are coming from U.S.-based operations, whereas the opposite 100 can be pulled from the corporate’s worldwide operations. The Union provides that, opposite to Dubuc’s claims, “Vice repeatedly refused to debate workshare applications” that may have be used to decrease the affect on job figures. The union for Vice Media-owned Refinery29 echoed the statements in its personal tweet.

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LAS VEGAS, NV – JANUARY 10: A+E Networks President and CEO Nancy Dubuc participates in a keynote panel on the way forward for video at CES 2018 at Park Theater at Monte Carlo Resort and Casino in Las Vegas on January 10, 2018 in Las Vegas, Nevada. CES, the world’s largest annual client expertise commerce present, runs by way of January 12 and options about 3,900 exhibitors displaying off their newest services and products to greater than 170,000 attendees. (Photo by Ethan Miller/Getty Images)

Vice is hardly alone, after all. Even as extra individuals have their eyes glued to laptop screens and information studies, income has declined throughout the COVID-19 disaster. Reporting on itself, The New York Times famous its personal income struggles, at the same time as digital subscriptions have climbed,

In conserving with a pattern that has affected different information organizations throughout the pandemic, The Times attracted new readers whereas the cash it introduced in from promoting plummeted. Overall advert income fell greater than 15 p.c, to $106.1 million, within the quarter. Digital advert income declined 7.9 p.c, whereas print advert income had a drop of 20.9 p.c.

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It’s a well-known and irritating chorus throughout the board. Even with readership up for some, firms merely aren’t spending on advertisements throughout the pandemic. Times likes these, the advert income mannequin seems like a precarious home of playing cards on high of which media empires have been constructed. Buzzfeed, Vox and Bustle have all introduced both layoffs, pay cuts or worker furloughs in current weeks, leaving many to ponder at the way forward for the already precarious world of digital media.

Our assertion relating to right now's layoffs:

— VICE Union (@viceunion) May 15, 2020

It’s true that publications undergo each time a slight gust of wind upsets the state of the financial system, however the COVID-19 recession feels totally different in nearly each means. In addition to the 36 million Americans who’ve filed unemployment for the reason that begin of the disaster, the pandemic has had terribly far reaching impacts on ever facet of the financial system. Not even advert giants like Facebook and Google are immune from the consequences. A report from late March famous that the web giants may see a mixed lack of $44 billion in advert income earlier than yr’s finish.

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Digital media has felt like a precarious trade for a while. The results of financial recessions and emotions of mistrust in opposition to media sowed by the White House have made the previous couple of years significantly tough. The addition of the unprecedented uncertainty of COVID-19 is including rocket gasoline to that fireside.

We’ve reached out to Vice for remark.


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